Connection, by design
Every interaction tells a story. We help brands make sure it’s the right one.
Rooted in strategy and cultural understanding, Point59 helps organizations translate insight into brand clarity — defining the principles, purpose, and experience that drive connection.
What Makes Us Different
Built on alignment, not assumptions.
We analyze every touchpoint where your brand interacts with customers, users, and guests. Whether experiences are underperforming, inconsistent, or simply ready for refinement, we design strategies and frameworks that fuel alignment.
People Centered Design
We anchor every strategy in human behavior, creating experiences that feel intuitive, memorable, and connected.
Intentional, not Accidental
Brands drift when experiences don’t align. We exist to stop drift and replace it with cohesion, resonance, and results.
End-to-End Perspective
Digital, physical, hybrid — we see your brand’s experience as a unified system. Whether it’s online flows or on-site touchpoints, we service clients with cohesion in mind.
Hands-On Expertise
We don’t just deliver recommendations — we guide you to understand them. Our team has real-world experience to pinpoint the highest-impact opportunities — so your brand can make tangible, transformative improvements.
Mission
The mission is simple: to help brands create extraordinary experiences.
Approach
Point59 simplifies complexity through the 59° Framework™, our proprietary 3-step process to optimize, elevate, and strengthen. This structured approach identifies where your brand is misaligned or underperforming and scales across your portfolio—whether your brand operates locally, regionally, or globally. The result is a comprehensive view of the brand journey, providing actionable insights to deliver cohesion and consistency across touchpoints.
Team
Point59 is powered by a diverse team of brand strategists, advisors, and experience architects who blend analytical rigor with creative intuition. With 50+ years of combined experience across customer experience, design, marketing, technology, and consulting, we bring trusted expertise and actionable insight to every engagement.